Reid All About it

JANUARY 19, 2024

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. Marketing to Gen Z and millennials. Hybrid/remote teams. More info/register.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

OCTOBER 27, 2023

Trying to figure out how to market more effectively to Gen Z and millennials? Mercury Creative Group explains how to build an association brand that attracts and retains younger members. She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

MARCH 3, 2017

You don’t see many posts about recruiting small businesses for membership , so I was excited to read this one by J.P. He quickly takes on benefits, recruitment tactics and dues for small or start-up businesses. Don’t let that happen to you! * – Revenue Generation through Your Mobile Event App. 1 CAE credit. 1 CAE credit.

millennials 150

millennials Recruiting Recruitment Revenue 150

Higher Logic

MAY 29, 2020

How to Align with Your Board and Executive Team's Priorities. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Growing Non-Dues Revenue. How community helps: Appeal to the next generation of members with a modern community experience.

Social Media 254

Social Media Tools Member Engagement Revenue 254

GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. The bulk of the workforce is made up of Millennials, Generation X, and Baby Boomers, and Gen Z is not far behind. This, in turn, increases association recruitment and association retention numbers.

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Reid All About it

AUGUST 21, 2020

They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. The Stakes Are Higher Than Ever: How to Avoid the Most Common Contracting Mistakes. How to Go Virtual (While Still Creating an Engaging Experience). . – More info/register. Host: Better Meetings.

millennials 307

millennials Montana Class Education 307

Reid All About it

DECEMBER 2, 2016

Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Rather than talking about them, let’s talk with them in this panel discussion consisting entirely of Millennials. Membership Recruitment and Renewal Strategies.

San Jose 188

San Jose millennials Revenue Content 188

Reid All About it

FEBRUARY 5, 2016

– 5 Tips for Maximizing Non-Dues Revenue from Your Communications Vehicles. Learn tactics to maximize your non-dues revenue earning potential: analyze communication gaps, engage members with advertising, meet advertiser needs, arm your sales team with the right tools, and invest in resources that provide maximum return.

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. So, how do association marketers speak to young members and get them to lean in?

Tips 98

Tips millennials Newsletter Recruiting 98

CMA Solutions

NOVEMBER 17, 2022

Then, you must figure out how to solve the problem. Gen Z and Millennials are forecasted to drive more than 100 million in online sales in the new year. For example, when the New Jersey State Nurses Association needed help recruiting more nurses to fight the pandemic throughout the state, we used this technique.

Marketing 52

Marketing How To Social Media New Jersey 52

Reid All About it

OCTOBER 27, 2017

Make a checklist out of this one: Kylee Coffman at DelCor Technology Solutions explains how to make Google love your association website. “ Learn what the new rules around CME and performance/quality improvement mean, and how to prepare for implementation. Recruit and Retain Millennial Members. 1 CMP credit. 1 CAE credit.

LMS 150

LMS millennials Blended Learning System 150

Reid All About it

FEBRUARY 23, 2024

TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Gen Z and millennial marketing. Digital initiatives. Social fitness.

DC 261

DC Washington Member Engagement Innovation 261

Nimble AMS

DECEMBER 5, 2022

Here’s how to start transforming your member engagement strategy by mobilizing your volunteers. . If you’re looking to build bridges with younger professionals , Gen Z and Millennial members are especially interested in mentoring opportunities. Build your diverse base of volunteer mentors, then begin recruiting mentees.

Member Engagement 134

Member Engagement Social Media Review Recruiting 134

Reid All About it

DECEMBER 2, 2016

Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Rather than talking about them, let’s talk with them in this panel discussion consisting entirely of Millennials. Membership Recruitment and Renewal Strategies.

San Jose 150

San Jose millennials Revenue Content 150

WBT Systems

JANUARY 3, 2017

These reasons may align with one or more strategic goals for your association, such as: Revenue Generation – boost non-dues revenue with online and blended learning programs. A still relevant blog post by industry analysts Talented Learning outlines their top five reasons to invest in association learning technology.

Technology 210

Technology Learning Management System Certificate System 210

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

MAY 15, 2020

Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. How to Go Virtual (While Still Creating an Engaging Experience).

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – How to Tell If You Need a Data Warehouse.

Strategy 272

Strategy Video Technology Innovation 272

Associations Now

JANUARY 7, 2020

In a GrowthZone survey , association professionals ranked member engagement as the top challenge of 2019, higher than recruitment and retention or challenges with communicating member value, attracting young members, or funding. This creates champions who know how to cultivate and encourage community conversations online.

Member Engagement 97

Member Engagement Social Media Revenue millennials 97

Association Success

OCTOBER 26, 2020

By 2025, Millennials will account for 75 percent of the American workforce. These organizations are failing to build a pipeline; they lack a dedicated campaign to appeal to and engage, Millennials and GenZ members. Like members of every age, Millennials and GenZs will give their time and money when they see the tangible value.

millennials 78

millennials Recruiting Recruitment Committee 78

Reid All About it

AUGUST 27, 2021

Your participation will help provide valuable insight into how the role of virtual conferences has changed over the past 12-18 months. Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success.

Tampa 200

Tampa Revenue Education Content 200

EventMobi: Association Events

JUNE 26, 2023

Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. What is Member Engagement?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

YourMembership

FEBRUARY 27, 2014

These include: How to remain a relevant concern for their members and industry they serve. How to keep up with the changing demands driven by technology advances. How the serve an evolving membership, specifically the need to address generational changes within their member structure. Generational Pressures.

Case Study 150

Case Study Arizona Social Media Revenue 150

ISAE

JANUARY 17, 2024

However, the volatility of membership rates has forced associations to change the way they approach member recruitment, engagement, and retention, placing more of an emphasis on delivering the value outlined in their membership offerings. Technology plays an essential role in improving member experiences and association operations.

Cost 52

Cost Review Software Member Experience 52

Reid All About it

MARCH 9, 2018

Learn how to best navigate this space and hear tips for developing speaker contracts, guidelines for streaming music and insights into the nuances of medical digital events. – Adapt to Attract Millennial and Gen Z Talent . Millennials make up the largest segment of the workforce. 1 CMP credit. . More info/register.

DC 120

DC millennials North Carolina Washington 120

Reid All About it

JUNE 10, 2016

Learn how to make better business decisions by becoming aware of the biases that influence your reasoning skills. Learn what other associations are doing to address the opportunities and challenges that new technologies and the rise of Millennials have brought to chapters. 1 CAE credit. 1 CAE credit. More information/registration.

System 150

System millennials Member Insights Recruiting 150

Reid All About it

NOVEMBER 11, 2016

Understand the critical components of high-ranking websites, how to conduct organic search keyword research, and how to build a portfolio of back links that can improve search rankings. Chapter Dashboards, Part 3, Data Utilization: How to Share & Leverage Your Data. More info/register. Host: Bizzabo. Tue 11/15 at 1 p.m.

Handbook 237

Handbook Washington eBook DC 237

Higher Logic

FEBRUARY 4, 2020

Customization : With customized communications, you can increase your chances of recruiting them as members and play a pivotal role in their growth while diversifying membership and working to future-proof your association. #3. and how to rise to the occasion and produce more targeted communications to sustain engagement and future growth. #9.

Communications 287

Communications Tips Content Tools 287

.orgCommunity

OCTOBER 8, 2019

Every week, I receive calls from association executives who are concerned about: Engaging a new generation – at first, these conversations focused on millennials, now the questions are about how to engage Gen Z, the fastest growing group of employees, customers, and voters. Gen Z thinks and acts VERY differently than Millennials.

Technology 40

Technology millennials Revenue System 40

Associations Now

FEBRUARY 28, 2017

Associations are hungry for advice on recruiting millennials. Keep marketing to this group so that your revenue doesn’t take a huge hit when boomers leave their jobs. Provide continuing education courses relevant to the industry, or keep them informed on how to use the latest tech tools and emerging platforms.

millennials 40

millennials Recruiting Recruitment Revenue 40

Reid All About it

AUGUST 9, 2019

After reading their post on how to get started with marketing segmentation , I’d have to agree. The instructions aren’t that great so I followed the instructions (but not the ingredients) in this recipe because it tells you how to avoid the dreaded BURN warning. The next step after segmentation is personalization. 1 CMP credit.

Columbus 39

Columbus North Carolina LMS millennials 39

Leading Learning

JULY 12, 2021

Recruit your team. For more on how to do all that, download the full white paper for free at [link]. For more than twenty years, Elizabeth has helped associations grow in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about. Review your legacy systems and processes.

Case Study 52

Case Study Technology millennials Strategy 52

.orgCommunity

FEBRUARY 25, 2019

What are your current revenue and sales priorities? Do you need to: Recruit new members to broaden your base. You learn what makes them a good fit for your organization and how to engage their interest by exploring attributes such as: Demographics—Segmenting by age, location, socio-economic information. Create a Persona Matrix.

Marketing 68

Marketing Case Study eBook Social Media 68

Reid All About it

MARCH 3, 2023

How can associations provide corporate partners with valuable access to their member communities ? That’s the question the Professionals for Association Revenue asked several association executives and consultants. Sponsorships. 1 CAE credit. More info/register. . More info/register. More info/register. 1 CAE credit. 1 CAE credit.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

NOVEMBER 10, 2017

Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. and how to get the right statistics to prevent national and chapter level members from leaving. Taming the Lion: How to Train Your Board (Washington DC Idea Swap).

DC 150

DC Washington Tools Education 150

Association Adviser

FEBRUARY 7, 2018

Fundraisers, who manage relationships with donors that range from those who give $25 one time to those who make six- and seven-figure legacy contributions, have figured out how to make everyone along that continuum feel known and appreciated in a way that’s commensurate with their giving level. Bonus tip: use Facebook ads. A certain degree?

Social Media 71

Social Media Recruiting Recruitment Software 71

Association Adviser

FEBRUARY 7, 2018

Fundraisers, who manage relationships with donors that range from those who give $25 one time to those who make six- and seven-figure legacy contributions, have figured out how to make everyone along that continuum feel known and appreciated in a way that’s commensurate with their giving level. Bonus tip: use Facebook ads. A certain degree?

Social Media 62

Social Media Recruiting Recruitment Software 62