GrowthZone

NOVEMBER 30, 2021

Marketing automation is the ultimate win-win for associations. Forget the days of tedious marketing work with little return; with the right tools, your members and prospects can receive a personalized experience where they feel supported and stay engaged with little effort on your part. Your staff is busy.

Marketing 78

Marketing Email Marketing Recruiting Recruitment 78

Associations Now

JANUARY 7, 2020

Associations pros frequently cite member engagement as a top challenge, and many of the most effective ways to make easier connections with members are in the digital realm. Here are three items to add to your online engagement plan in the new year. Have you found member engagement to be a challenge at your association?

Member Engagement 97

Member Engagement Social Media Revenue millennials 97

Fonteva

FEBRUARY 9, 2021

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. However, as time goes on, the same old engagement tactics won’t hold out. Here are some of the top features your own solution should have: Member database.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Higher Logic

AUGUST 9, 2018

With nuclear medicine and molecular imaging rapidly expanding, it’s critical that The Society of Nuclear Medicine and Molecular Imaging’s (SNMMI) members stay informed about the new therapies, devices, and drugs that are redefining the way patient care is managed. Getting in touch with members through automation.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Aptify

JULY 1, 2020

Even (and especially) when times are tough , it’s important keep new members coming in. Here are four ideas to help you reach your recruitment goals , even in challenging times : Provide valuable , relevant content. . The post Tips for association member recruitment appeared first on Aptify by Community Brands.

Recruiting 72

Recruiting Recruitment Tips Price 72

Reid All About it

JANUARY 12, 2024

Young member engagement. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Member mobile app. More info/register.

LMS 268

LMS Education Member Engagement Revenue 268

Reid All About it

JANUARY 19, 2024

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. Marketing to Gen Z and millennials. Membership, again. Event trends.

Revenue 257

Revenue Strategy Member Engagement United States 257

Association Analytics

MARCH 13, 2024

Your members can provide you with a lot of data about what they are interested in and how well your association is meeting their needs. Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done?

Review 169

Review Member Engagement Process Examples 169

Socious

OCTOBER 24, 2016

Smart organizations are also monitoring their programs’ progress, collecting information on their members’ individual activities and overall engagement levels. That engagement information can be incredibly valuable. Another, less common, use for member engagement data is to bring more money in to your association.

Member Engagement 100

Member Engagement Revenue Recruiting Recruitment 100

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Another is persuading members to make time for association engagement.

Revenue 257

Revenue Price Denver Tools 257

YourMembership

MAY 15, 2012

Ideas to help you engage, empower and retain members. May 15th, 2012 | Posted in Member Engagement + Retention. But like many other membership-based organizations, the Moose often finds itself riding through the peaks and valleys of member recruitment. Demographics play a key role in recruiting members.

Recruiting 150

Recruiting Recruitment Tips Tampa 150

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. Member recruitment. Sponsorship.

Revenue 257

Revenue Strategy Price Newsletter 257

Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. The channels that associations use for membership recruitment and engagement show the most significant change.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

Reid All About it

APRIL 26, 2024

The survey’s FAQ offers more information. TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. The outlook for associations, as described in Marketing General Inc.’s Content marketing. Volunteers. Association trends. Association trends.

Content 268

Content Survey Education Strategy 268

Blue Sky eLearn

OCTOBER 19, 2020

Here’s what we will cover: The importance of association engagement. In-person engagement ideas. Online engagement ideas. Effective member engagement will always be important if you want your association community to grow and thrive. The importance of association engagement. In-person engagement ideas.

Association Management 250

Association Management Committee Learning Management System Software 250

YourMembership

APRIL 24, 2012

Ideas to help you engage, empower and retain members. April 24th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Not all organizations are wringing their hands in worry; some are tackling the education piece with a marketing campaign usually seen by Fortune 500 companies.

Recruiting 150

Recruiting Recruitment Tampa Software 150

Reid All About it

JUNE 7, 2024

AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. You won’t stand out in your market or connect and build trust with your audience if you’re publishing mediocre AI-generated content. Another is persuading members to make time for association engagement. 1 CAE credit.

Chicago 205

Chicago DC Washington Strategy 205

MultiBriefs

MAY 9, 2024

{summary} There's no denying that the landscape of member engagement has changed tremendously over the last few decades, making it more challenging to gauge membership metrics. Figuring out how to increase membership retention within your association starts with engagement. Gen Z is the generation of multitaskers.

How To 52

How To millennials Social Media Newsletter 52

Reid All About it

JULY 21, 2023

Post-Lockdown Membership Recruitment (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Hear tips to recruit and retain these generations.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Membership marketing has come a long way since I first started in associations. Frankly, we’re smarter about it now. Audience avatar. Online community. 1 CAE credit. .

DC 205

DC Recruiting Recruitment Washington 205

Higher Logic

JUNE 5, 2018

If you are under the impression that “set it and forget it” is a successful strategy for using marketing automation software, I release you from this spell. People will say one of the benefits of marketing automation software is that you can simply put the software in action and then let your automated campaigns go their merry way.

Marketing 159

Marketing Email Marketing Software Social Media 159

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Recruiting 240

Recruiting Recruitment Member Engagement Communications 240

YourMembership

DECEMBER 14, 2016

That’s because they know employers savvy enough to recruit via their relevant association channels are looking for […]. When it comes time to look for a new job, professionals turn first to associations, which are among the best places to start.

Marketing 150

Marketing Recruiting Recruitment Member Engagement 150

Eric Lanke

JUNE 10, 2013

image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. Member Engagement Associations' Go check them out!

Member Engagement 100

Member Engagement Wisconsin Committee Project 100

EventMobi: Association Events

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Membership retention is an organization’s ability to keep its members active following recruitment and onboarding.

Strategy 130

Strategy Software Social Media Discount 130

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Implementing modern technology is a fantastic first step to boosting member engagement, but your association shouldn’t stop there.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 257

Survey Project Strategy Education 257

Reid All About it

SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Membership engagement.

Revenue 229

Revenue Survey Education Strategy 229

ISAE

MAY 13, 2024

Thanks to positive market changes, members’ finances seem to be in a better place, which allows them to continue paying dues. However, there are a few factors that could be harming member engagement, retention, and overall growth. Another way to engage members is with interactive, hands-on learning experiences.

Los Angeles 93

Los Angeles Discount Library Committee 93

Higher Logic

FEBRUARY 4, 2020

For the seventh time in eight years, ‘information overload/cutting through the clutter’ weighed in as the No. Plus, the two core challenges following #1 in the report—the “inability to communicate member benefits effectively" and "customizing for different member segments”—certainly play a role in information overload.

Communications 287

Communications Tips Content Tools 287

Blue Sky eLearn

MAY 15, 2018

That said, it’s important to think about boosting member engagement as the best way to set your recruitment strategy up for long-term success.¹. With an engaged member base, word about your association’s value will spread organically, supporting your greater recruitment efforts. Host an in-person event.

Membership Management 179

Membership Management Software Recruiting Recruitment 179

Association Analytics

SEPTEMBER 27, 2023

These could be member retention, recruitment, products & services and event registrations. The event team might be eyeing a better registration system, while marketing focuses on a new email tool. Now, imagine if data could show that members who attend events are 50% more likely to open marketing emails.

Analysis 169

Analysis Revenue System Learning Management System 169

YourMembership

APRIL 24, 2014

Throughout the show our guests had the opportunity to attend sessions focused on business, marketing and association management best practices. This week we’ve put together a summary of the most powerful association marketing recommendations that our thought leaders discussed in their presentations. Utilize NeuroMarketing Strategies.

Marketing 150

Marketing Social Media Resources Content 150

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. New association event.

Certificate 284

Certificate Price Tools Technology 284

Reid All About it

JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic.

Newsletter 370

Newsletter Education Recruiting Recruitment 370