Reid All About it

SEPTEMBER 15, 2023

Data strategy. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – They also suggest topics you should ask about during your discussions with vendors. 1 CMP credit. More info/register.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin. Ed Salvato, LGBTQ marketing specialist. Quick hits. This is so me. 1 CAE credit. Host: PCMA.

LMS 361

LMS Revenue Tips America 361

MemberClicks

SEPTEMBER 21, 2022

To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. If you’re struggling with low renewal rates, we talk about some strategies below to help you improve your numbers and member relationships. What is member retention?

Process 52

Process Strategy Tips Discount 52

Reid All About it

NOVEMBER 26, 2021

Find out how to apply the three cornerstones of a culture of engagement and understand the main reasons your good employees leave. Marketers plan to produce more digital assets in 2022 than any other year. Host: American Marketing Association. Annie Henderson, Marketing and Communications Manager, ASBO International.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Reid All About it

JUNE 18, 2021

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. Board Leadership ( Chatting with Agnes & Cecilia). every Monday.

LMS 369

LMS Certificate America Committee 369

NXUnite

APRIL 2, 2024

Cause Marketing When a company donates a percentage of its sales, it’s known as cause marketing. Then, you can align your communication strategy with each company’s goals and interests to secure financial support. That means it can introduce its brand to new markets and demographics.

Resources 130

Resources Examples Products Guidelines 130

Aaron Wolowiec

APRIL 1, 2013

This plan often does not drill down, however, into the specifics of education strategy (and the chances it extends to digital learning are equally shaky). At right, you’ll find the results to two different poll questions on the topic of education strategy. Effectively marketing programs. The main goal should be the bottom line.

Education 100

Education Strategy Content Resources 100

Reid All About it

JUNE 7, 2019

MemberSuite recommends a member-first approach to your association’s email strategy. The Road to Member Engagement Is Paved with Personalized Marketing. Learn how to gather your best member interactions and pivot from simply collecting data to modernizing your member outreach and engagement strategies. Absolutely not? *All

Proposal 170

Proposal eBook Maine Tips 170

Aaron Wolowiec

OCTOBER 11, 2016

New ideas, new inventions, new strategies, new operating plans. Associations aren’t often regarded as agents of change, but recently, Marketing General Inc. , Most of us realize innovation is key to driving a business forward. The options are limitless – even for associations.

Social Media 191

Social Media Innovation Survey Education 191

Reid All About it

JANUARY 14, 2022

. – Combating Burnout: How Marketing Teams Are Burning Bright. Your marketing team could be at risk. Hear about the factors that lead to workplace exhaustion, isolation, and even trauma, specifically within the context of the marketing industry. Host: American Marketing Association. More info/register. Tue 1/18 at 1 p.m.

Team 195

Team Technology Certificate Revenue 195

Associations Now

JULY 31, 2017

The association of professionals who help people find leadership talent is concerned that organizations are searching too narrowly. That’s one of the main conclusions of “ The Next Wave ,” a study published last week by the Association of Executive Search and Leadership Consultants. But what’s wrong with some disruption?

Leadership 53

Leadership How To millennials Survey 53

Association Subculture

DECEMBER 5, 2011

skip to main | skip to sidebar. Trampoline Strategy. Labels: innovation , strategy. Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. The Waning Days of Leadership in Association Management. leadership. (9). marketing. (2). strategy. (5).

Strategy 100

Strategy Innovation United States Video 100

Higher Logic

MAY 29, 2020

Instead, you need to align your new online community with the mission and priorities of your association's leadership. If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. Membership strategies. to identify five membership strategies of high-performing associations.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

JULY 17, 2020

Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. Tony Rossell, Marketing General, Inc. ). 5 virtual conference pricing strategies. MeetingsNet ). Allen, Washington Post ).

Montana 341

Montana Revenue Strategy Conference 341

Mariner Management

JUNE 30, 2021

The main challenge associations face in our digital transformation initiatives is that digital transformation is an iterative process that includes both technologies and culture. Secure leadership support and a funding commitment. CAE, is a chief strategist with a primary focus on membership, marketing and communications.

Maine 62

Maine Technology Social Media Strategy 62

Associations Now

MARCH 19, 2020

Good SEO strategies can promote any content marketing goals. What is your content marketing strategy trying to accomplish? You can develop a pillar page for each of your company’s main focus areas. When your focus is both lead generation and thought leadership, optimize your blog posts.

Organization 111

Organization Content Maine Strategy 111

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Host: Institute of Association Leadership. Quick hits.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Association Subculture

MARCH 14, 2012

skip to main | skip to sidebar. In Defense of Stormy Leadership. I just finished reading a blog post on SmartBlog on Leadership called " What Kind of Weather Are You Making.". Leadership skills are all refined with practice and experience. But to reduce "best leadership skills" to "being sunny" just doesnt cut it for me.

Leadership 100

Leadership United States Education Innovation 100

Aaron Wolowiec

OCTOBER 11, 2016

New ideas, new inventions, new strategies, new operating plans. Associations aren’t often regarded as agents of change, but recently, Marketing General Inc. , Most of us realize innovation is key to driving a business forward. The options are limitless – even for associations.

Social Media 100

Social Media Innovation Survey Education 100

Reid All About it

OCTOBER 1, 2021

If you are (or someone you know is) a woman who has made (and continues to make) amazing contributions to the advancement of technology in associations, Association Women Technology Champions (AWTC) invites you to apply (or to encourage someone else to apply) for the AWTC Technology Leadership Award or the AWTC Technology Champion Award.

LMS 195

LMS Conference Technology Content 195

WBT Systems

FEBRUARY 20, 2018

Find out how much staff time (in dollars) is spent on marketing and managing the program compared to revenue generated. Or is this program considered a commodity product by the marketplace so the organization providing it at the lowest price is gaining the market share? Is the program even meeting a market need? Value to market.

Education 160

Education How To Certificate Committee 160

Associations Live

OCTOBER 31, 2011

skip to main | skip to sidebar. Marketing Strategy & Evaluation of Programs. Marketing Ideas Turn features into benefits - take your marketing collateral and highlight all features in blue, benefits with yellow - how much is highlighted in yellow? Leadership. (11). marketing. (7). Associations Live.

Marketing 40

Marketing Strategy Survey Social Media 40

Higher Logic

JUNE 12, 2018

Start with these steps: Strategize: Do you have a measurable, operational strategy laid out for your online community? If not, use the data you’ve found to put your strategy together. Change roadmap priorities: When meeting with your organization’s leadership, discuss strategy. Productivity and efficiency.

Resources 136

Resources Report Strategy Leadership 136

Velvet Chainsaw

JULY 23, 2018

Content marketing has grown by leaps and bounds during the past five years. Unfortunately, too few event organizers fully embrace the long-tail, pull benefits of content marketing. Likewise, many conference professionals have no idea what embracing the long-tail, pull benefits of content marketing even means. Get specific.

Content 78

Content Conference Video Marketing 78

MemberClicks

SEPTEMBER 1, 2023

Topics include business strategy and innovations, thought leadership,business practices, HR, TED talks, economy, renewals, eCommerce, and DEI. September 5, 3:00 PM In today’s tight labor market, employers need every competitive edge they can get to stand out. Now onto this month’s webinars.

Social Media 52

Social Media Cost Strategy Team 52

Associations Now

JANUARY 13, 2014

A new book by New York Times leadership columnist Adam Bryant shares CEOs’ lessons for success. Early 2014, for me, is overstuffed with new leadership and management challenges. One leader Bryant spoke with, Rue La La chief marketing officer Robin Domeniconi, has a simple term for how she established a healthy culture: MRI.

Leadership 40

Leadership New York Class millennials 40

Reid All About it

JUNE 21, 2019

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Jen Maltba, Marketing Manager at Cvent.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Achieve

DECEMBER 22, 2020

If you’re like most nonprofits, you probably started planning your year-end giving strategy months ago. So, we’re going to cover the top tips your team can use to be successful when incorporating Facebook fundraising into your year-end giving strategy: . but this simple strategy can help you overcome it. Being inconsistent is.

North Carolina 98

North Carolina Tips South Carolina Team 98

Reid All About it

MARCH 30, 2018

Now, the main event: free professional development events for the association community. Presenter: Peggy Hoffman, CAE, Co-Founder & President, Mariner Management & Marketing LLC. Presenter: Jenny Stanfield, Director, Sales and Marketing, Engagement Unlimited. A Woman’s Guide to Leadership: Women, Credibility and Power.

Project 150

Project Resources Software eBook 150

Higher Logic

FEBRUARY 27, 2018

We needed an intranet that would do the typical heavy lifting – benefits information, leadership messaging – but also one that enabled conversations,” said Nancy. The home page and main community is an open forum that connects Ascend Learning’s 12+ brands through discussions and a resource hub with hundreds of documents.

Kansas City 180

Kansas City Library Kansas Team 180

Velvet Chainsaw

AUGUST 22, 2017

As more sponsors embrace content marketing or thought leadership as arguably the most powerful strategy for improving attitudes and perceptions of their brand, conference-speaking slots are increasing in value. Stage time can range from a five-minute-interruption marketing slot to a full-session buyout. Transparency.

Conference 75

Conference Education Leadership Content 75

Achieve

DECEMBER 8, 2022

Follow these steps to target your social media strategy for stewarding relationships with donors: Encourage donors to follow you on social media. nonprofit marketing. , Create an overall strategy for all the ways you’ll use your social media accounts. marketing videos that illustrate your nonprofit’s mission.

Social Media 52

Social Media How To Newsletter Content 52

Mariner Management

SEPTEMBER 24, 2021

The Changing Chapter: The blurring of geographic boundaries is changing the way we view the chapters’ roles in the association’s overall strategy. Cultivating a successful volunteer pool: Two main challenges to recruiting and retaining volunteers have always been 1) the readiness of volunteers to be successful in their positions (i.e.,

Recruiting 62

Recruiting Recruitment Maine Leadership 62

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. Now for the main event: upcoming free professional development events for the association community. Your Event Marketing Survival Guide. Take away a sample 12-month marketing calendar. Wed 3/14 at 1 p.m.

DC 120

DC millennials North Carolina Washington 120

Associations Now

MARCH 22, 2024

But the main takeaway from Marketing General International’s 2024 Association Economic Outlook Report [PDF], released last week, is that associations are generally feeling positive.

Revenue 66

Revenue Survey Report Maine 66

Mariner Management

MARCH 18, 2021

We explored this question on February 24 in 3 Ways to Tap Chapter Relevance in 2021 , focusing on ways we can tap into our chapters’ successes thus making them a part of our overall membership strategy. Share demographic data, Recognizing that there is no one size fits all, Adding content and training to chapter leadership.

Tampa 62

Tampa Maryland Texas Florida 62