Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. Hear predictions on how job roles within membership and marketing departments will evolve, including the skills that will become essential in this new era.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

DECEMBER 8, 2023

Mark Lowry at Association Analytics shares helpful member retention strategies. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. The Data Bunch will cover must-have insights and strategies from data governance to analytics. Zoom fatigue.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

JULY 21, 2023

Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.” Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface.

Atlanta 195

Atlanta millennials Price Technology 195

Association Adviser

SEPTEMBER 22, 2016

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media!

millennials 60

millennials Leadership Marketing Industry 60

Reid All About it

MAY 21, 2021

Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. 5 Secrets of Email Marketing Geniuses. Workforce Strategy Webinar: Tools You Can Use. .

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Experience a best-in-class virtual event to inspire and start building your new event strategy. Career pathways. Virtual events.

millennials 307

millennials Montana Class Education 307

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Susan Schramm, founder of Go to Market Impact LLC.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event safety. More info/register.

St. Louis 341

St. Louis Technology Strategy Conference 341

Higher Logic

FEBRUARY 27, 2020

30% said they house their community under marketing. For example, associations tend to make community part of their membership strategy while corporate companies use community as an extension of marketing. The most important piece to figuring out where your community fits is getting buy-in from senior leadership.

millennials 207

millennials Content Tips Communications 207

Associations Now

JUNE 7, 2017

Being a little more flexible with your business travel policy may keep your millennial employees happy. It’s no secret that employers are going to have to be adjustable to keep up with the needs and preferences of millennials. Introducing AI to your marketing strategy can be tricky.

millennials 47

millennials System Leadership Marketing 47

Associations Now

JULY 31, 2017

Gen Xers and millennials are get held back for fear of disruption, a new survey suggests. The association of professionals who help people find leadership talent is concerned that organizations are searching too narrowly. That’s where a dedicated strategy comes in, according to “The Next Wave.”

Leadership 53

Leadership How To millennials Survey 53

Blue Sky eLearn

JULY 31, 2018

To Millennial Leaders. Millennials make up the largest majority in the U.S. labor force and those on the upper end of this generational spectrum are beginning to take on leadership roles within their respective organizations. Millennials make up the largest majority in the U.S. And Your Association.

millennials 174

millennials Certificate Education Technology 174

Reid All About it

APRIL 1, 2016

EDT* – Attract & Retain New Members with a Marketing Funnel. Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. Host: ASAE.

Case Study 150

Case Study Social Media millennials Sample 150

Reid All About it

APRIL 1, 2016

EDT* – Attract & Retain New Members with a Marketing Funnel. Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. Presenter: John Haydon, Marketing & Social Media Expert. Host: ASAE.

Case Study 150

Case Study Social Media millennials Sample 150

.orgCommunity

JUNE 18, 2019

Generation Z and young Millennials are different. However, they will join and participate if they believe the ROI you offer is worth the short-term sacrifice to their budget—and you design and market programs that meet the education expectations of Millennials and Gen Z. The 4 Education Expectations of Millennials and Gen Z.

millennials 40

millennials Education How To Social Media 40

Reid All About it

DECEMBER 2, 2016

Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Membership Recruitment and Renewal Strategies.

San Jose 188

San Jose millennials Revenue Content 188

EventMobi: Association Events

SEPTEMBER 13, 2023

This organic connection is worth its weight in gold and can save you on big marketing costs. 90% of millennial donors are motivated to give based on the mission rather than the organization. No matter what your strategy is, personalization is key. But first… Why Does Member Experience Matter? Making your brand stand out.

Member Experience 130

Member Experience Tips How To Software 130

WBT Systems

MAY 15, 2018

The global corporate online training market is expected to grow by nearly 10% annually over the next five years. that we’re hosting with our friends at Talented Learning: How to Scale Online Learning: B2B Market Strategies for Associations. Soft skills and leadership development. Don’t let them align with a competitor.

Education 155

Education Mooc Course Revenue 155

Higher Logic

MAY 29, 2020

Instead, you need to align your new online community with the mission and priorities of your association's leadership. Looking to personalize and target your email communications strategy to different member segments? Member-generated content shows your thought leadership and appeals to new members. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

DECEMBER 2, 2016

Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. What do Millennials think about being put under the microscope? Membership Recruitment and Renewal Strategies.

San Jose 150

San Jose millennials Revenue Content 150

Nimble AMS

DECEMBER 5, 2022

Here’s how to start transforming your member engagement strategy by mobilizing your volunteers. . Are you looking for tips to prepare your member engagement strategy for 2023? Begin planning your member engagement strategy by hitting on these five vital areas with your volunteers : 1. Learning program.

Member Engagement 133

Member Engagement Social Media Review Recruiting 133

Reid All About it

AUGUST 27, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. Virtual conferences survey. Quick hits. CMP credit.

Tampa 200

Tampa Revenue Education Content 200

Association Success

OCTOBER 26, 2020

By 2025, Millennials will account for 75 percent of the American workforce. By 2030, just 10 years from now, Generation Z will start to occupy senior leadership roles and indeed, Generation Alpha will be leaving school and starting their own careers. MORE: 5 signs your association’s strategy needs a refresh. Tip: See No.

millennials 78

millennials Recruiting Recruitment Committee 78

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. Your Event Marketing Survival Guide. Event marketing doesn’t have to be a nightmare, but it is a fight for survival—and our event’s survival depends on attracting engaged attendees every time. Wed 3/14 at 1 p.m.

DC 120

DC millennials North Carolina Washington 120

.orgSource

MARCH 18, 2024

Sharon Rice is Managing Director of Business Strategy at.orgSource and Garth Jordan is CEO of the American Animal Hospital Association. Both are steeped in the world of associations and are avid students of strategy, business, and culture beyond this industry. This episode will air on March 30. I understand that sentiment.

Examples 88

Examples Revenue millennials Strategy 88

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. WBT Systems shared some depressing statistics about the percentage of leadership positions held by women. Tue 12/17 at 2 p.m.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

MAY 13, 2016

Speaker: Amanda Myers, Director of Product Marketing, Abila. – How to Move Past the “Millennial” Conversation & Actually Change Your Association. The Millennial generation are now the largest segment of the workforce–a title they’ll hold for decades. Host: ASAE Marketing Council Section. Host: Abila.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

.orgSource

FEBRUARY 27, 2023

Digital markets don’t allow room to languish. Skill building is a foundational strategy for retaining talent and attracting bright new employees to your organization. Millennials and GenX, in particular, are deliberately seeking to work in organizations that support their professional growth. A culture of education is exciting.

Team 88

Team millennials Innovation New York 88

Potomac Core

FEBRUARY 9, 2016

Big Data Strategies. In a world of disruptive innovation, for profit companies and other association competitors are seeking time and speed to market. For your association to compete effectively, you can develop real time audience profiles and go to market strategies that specifically address critical business and career concerns.

Innovation 100

Innovation millennials eBook Member Engagement 100

Reid All About it

APRIL 26, 2019

The weekly list of free educational events and resources for the association community… Millennials and Gen Z are joiners but only if they believe the ROI your association offers is worth the short-term sacrifice to their budget. Digital Marketing Trends and Traditions 2019. Anti-data, fence-sitter, or all-in, which one are you?

Social Media 170

Social Media Arizona millennials Proposal 170

Association Adviser

MARCH 14, 2018

Christina graciously took time to speak with Association Adviser about the excitement of building a career that is larger than working for just one organization, becoming a better association manager, and why everyone should kick the stereotyped “millennial” label to the curb. Association Adviser: How did you get into association work?

millennials 132

millennials Committee Wisconsin Certificate 132

Reid All About it

JANUARY 25, 2019

The weekly list of free educational events and resources for the association community… Oh my god, Millennials, Gen Z, they’re here! WBT Systems explains what you really need to think about when developing and marketing education for all generations. New Year, New Digital Strategy (Association Coffee Talk, Alexandria VA).

Chicago 170

Chicago DC Content Washington 170

Reid All About it

MAY 5, 2017

Jo Damato, ‎director, educational development & strategy, National Business Aviation Association. Microlearning: Your New Sales Strategy . Leveling up the Senior Leadership Team (Association Chat). Guest: Seth Kahan, founder, Visionary Leadership. Strategies to Increase Your Event App Adoption Rate.

Charlotte 158

Charlotte Raleigh Chicago Leadership 158

Reid All About it

SEPTEMBER 15, 2017

Slack non-users may not agree, but growing an email list is one of the smartest marketing moves an organization can make. Using Marketing Automation to Grow Event Registration. Hear about different ways to target, incent, and create buzz about your event through marketing automation. – Driving an Innovation Strategy.

Raleigh 203

Raleigh Arlington Social Media DC 203

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. How to explain content marketing to anyone. Content Marketing Institute ). New Yorker ). Tue 10/16 at 8:30 a.m.

DC 170

DC Las Vegas Washington Review 170

Reid All About it

FEBRUARY 9, 2018

WBT Systems explains how to validate an online course idea to make sure there’s market demand for it. Presenter: Lee Caraher, author, Millennials & Management: The Essential Guide to Making It Work at Work and The Boomerang Principle: Inspire Lifetime Loyalty from Your Employees. The 3 Keys to Successful Content Marketing.

DC 150

DC Washington eBook Case Study 150

Association Adviser

FEBRUARY 26, 2018

Sixty-three percent of associations feel offering leadership development and events for the next generation of professionals is extremely important. If you’re not a millennial – loosely defined as people born between 1980 and 2000 (ages 18 to 38 years old today) – you may feel that you are unqualified to understand what motivates them.

Charlotte 121

Charlotte Indiana Communications millennials 121