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Association Brain Food: 11.17.23

Reid All About it

The resulting data will help associations understand the professional development landscape, plan learning strategy, and budget for learning programs. Content strategy. Tim Stoddart at Copyblogger shares five strategies for creating cornerstone (or pillar) content that readers and Google will love. AMS/CRM selection survey.

Price 263
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Eric Lanke: Everyone Is Responsible for Member Recruitment

Eric Lanke

Leadership. Everyone Is Responsible for Member Recruitment. A High-Stakes Turnaround Strategy " is about Bob Weidner, CEO of the Metals Service Center Institute, and the strategy he used to turn that association around. Everyone," he said, "is responsible for member recruitment.". Association executive and author.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Instead, you need to align your new online community with the mission and priorities of your association's leadership. Looking to personalize and target your email communications strategy to different member segments? Member-generated content shows your thought leadership and appeals to new members. Growing Non-Dues Revenue.

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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. I’m happy to feature it as long as it’s not too product-centric.

Revenue 257
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5 Ways to Revamp Your Membership Committee

Membersuite

After reading this post, you can decide if your membership committee members are spending their time and talent in the best way and, if not, you can propose some changes. At the state and local level, membership committee members are often relied upon to recruit members, help onboard new members, and follow up with lapsed members.

Committee 131
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Association Brain Food Weekly: 2.19.21

Reid All About it

Board strategy. Membership recruitment. Learn how to develop leadership qualities, delegate effectively, choose inspirational and engaging tasks for yourself and others, use wisdom and understanding to lead others, identify the roles of your team, and trust others and earn their trust. I love Marketing General Inc.’s Host: ASAE.

Revenue 322
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Association Brain Food: 3.10.23

Reid All About it

Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Hear strategies for addressing challenges you might face in your public affairs program and how to get more bang for your lobbying buck.

Committee 195