Higher Logic

AUGUST 9, 2018

However, when surveyed, members revealed that the most significant professional challenges they face are keeping up-to-date with trends and expanding their level of expertise. In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Fonteva

FEBRUARY 9, 2021

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. However, as time goes on, the same old engagement tactics won’t hold out. Members should be able to self-edit their profiles to avoid inaccuracies.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Reid All About it

JANUARY 19, 2024

The weekly list of free educational events and resources for the association community… Association AI survey. Please participate in the ASAE 2024 Survey of Artificial Intelligence Awareness and Adoption. The survey report will benchmark key factors in AI adoption, including budgeting, training and hiring. Membership, again.

Revenue 256

Revenue Strategy Member Engagement United States 256

Associations Now

JANUARY 7, 2020

Associations pros frequently cite member engagement as a top challenge, and many of the most effective ways to make easier connections with members are in the digital realm. Here are three items to add to your online engagement plan in the new year. Have you found member engagement to be a challenge at your association?

Member Engagement 79

Member Engagement Social Media Revenue millennials 79

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. While reading GrowthZone’s 2024 association survey report , I noted a few common problems.

Revenue 256

Revenue Price Denver Tools 256

Reid All About it

SEPTEMBER 1, 2023

AI pulse survey. MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z.

Revenue 227

Revenue Survey Education Strategy 227

Associations Now

AUGUST 28, 2023

Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report found that associations are experiencing an increase in membership following declines during the pandemic. That growth was correlated with associations that have compelling value propositions, embrace innovation, and focus on recruitment.

Report 92

Report Recruiting Recruitment Innovation 92

Nimble AMS

MAY 13, 2022

Recruiting younger members by providing desirable benefits is vital for organizational success and longevity.?When When young professionals join your organization and meet their professional or personal goals, it maximizes member engagement, accelerating your own association goals. Networking opportunities ?.

millennials 112

millennials Certificate Member Engagement Tips 112

Reid All About it

JANUARY 12, 2024

Young member engagement. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Member mobile app. More info/register. 1 CAE credit.

LMS 266

LMS Member Engagement Education Revenue 266

YourMembership

MAY 15, 2012

Ideas to help you engage, empower and retain members. May 15th, 2012 | Posted in Member Engagement + Retention. But like many other membership-based organizations, the Moose often finds itself riding through the peaks and valleys of member recruitment. Demographics play a key role in recruiting members.

Recruiting 150

Recruiting Recruitment Tips Tampa 150

EventMobi: Association Events

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Membership retention is an organization’s ability to keep its members active following recruitment and onboarding.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. New association event.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

AUGUST 4, 2023

Results Direct and.orgCommunity invite your participation in the State of Mobile in Associations 2023 Benchmark Survey , the first and most comprehensive survey of its kind for the association community. Your input will help associations benchmark the use of event, member, and other mobile apps in associations.

Atlanta 195

Atlanta Price Revenue Denver 195

Reid All About it

JANUARY 29, 2021

Membership survey. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Susan Robertson, President & CEO, ASAE.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. The channels that associations use for membership recruitment and engagement show the most significant change.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Implementing modern technology is a fantastic first step to boosting member engagement, but your association shouldn’t stop there.

Leadership 117

Leadership FAQ Member Engagement Social Media 117

Reid All About it

DECEMBER 8, 2023

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Member app. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Member retention.

Strategy 272

Strategy Video Technology Innovation 272

Blue Sky eLearn

MAY 15, 2018

That said, it’s important to think about boosting member engagement as the best way to set your recruitment strategy up for long-term success.¹. With an engaged member base, word about your association’s value will spread organically, supporting your greater recruitment efforts. Host an in-person event.

Membership Management 179

Membership Management Software Recruiting Recruitment 179

Reid All About it

JANUARY 28, 2022

Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. Analyzing Survey Data at ASHA (Data Analytics Network). Presenter: Chris Klauda, Senior Director, Market Insights, STR. Host: Fridays@4.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

NOVEMBER 12, 2021

Marketing fundamentals. Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. It’s a good list to compare against your marketing strategies and tactics. Based on a recent survey, 65.9%

Recruiting 195

Recruiting Recruitment Survey Revenue 195

Reid All About it

JANUARY 21, 2022

Membership survey. Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. The survey closes next week so don’t delay. Marketing, membership and communications awards. Marketing Automation Demo Day.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

JULY 21, 2023

But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. McKinley Advisors surveyed association executives to understand the characteristics and behaviors that drive next-level board performance and strategic agility. Hear tips to recruit and retain these generations. See how you measure up!

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Membership marketing has come a long way since I first started in associations. Frankly, we’re smarter about it now. Audience avatar. Online community. 1 CAE credit.

DC 205

DC Recruiting Recruitment Washington 205

Reid All About it

APRIL 30, 2021

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Host: Fridays@4.

Education 354

Education Technology Strategy Revenue 354

ISAE

OCTOBER 31, 2023

Mastering Leadership Communication to Connect with Members Whether you manage a social or professional fraternity or sorority, communicating with members should be one of your top priorities. With all your organization has to do on a daily basis, member engagement activities can unintentionally fall by the wayside.

Communications 52

Communications Leadership Software Recruiting 52

Aaron Wolowiec

SEPTEMBER 20, 2016

But that’s not the case for associations across the board, according to a new benchmark report by Mariner Management and Marketing. The report found associations rely on their chapters for member engagement, leadership development, membership recruitment, marketing communications and local resources.

America 199

America Michigan Report Education 199

Reid All About it

MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. For every respondent that takes at least 50% of the survey, Naylor will donate $10 to the World Central Kitchen’s #ChefsForAmerica COVID-19 program. Marketing virtual/online education.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Reid All About it

FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. The seven biggest mistakes in membership recruitment. Strategic reset. Quick hits.

Recruiting 329

Recruiting Recruitment Project Technology 329

Membersuite

SEPTEMBER 10, 2022

You should reassess your existing membership model to see if it’s still meeting the needs and preferences of your market. It’s a good time to also expand membership to new market segments by offering something different. A trade association’s market has companies of different sizes, budgets, and membership goals. .

Price 135

Price Discount Marketing Newsletter 135

MemberClicks

AUGUST 1, 2023

Include items like your different membership levels , features and services, benefits, and how you’ll engage with members. Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1.

Recruiting 52

Recruiting Recruitment Cost Discount 52

Reid All About it

AUGUST 21, 2020

Association Success is running a survey to benchmark diversity in the association industry. This ten-minute survey will help all of us get a better, bigger picture of just how equitable the association industry is for everyone in it. Hear about some major considerations for online engagement. Career pathways. Career pathways.

millennials 307

millennials Montana Class Education 307

Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. 6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? 1 CAE credit. More info/register. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Potomac Core

APRIL 23, 2019

As a result, Associations must continually transform themselves if they want to keep pace with members. A Forbes Insights survey notes that “Enterprises successfully making the transformational shift have plenty of impactful benefits awaiting them.” These factors acknowledge GCCA’s role as market movers.

Recruiting 188

Recruiting Recruitment System Industry 188

MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Send a survey to ask them directly.

Tips 98

Tips millennials Newsletter Recruiting 98

Reid All About it

OCTOBER 1, 2021

Achurch Consulting and Association TRENDS just released a must-read report, State of Association Workplaces Post-Pandemic Survey , that answers the question: “How will the acceleration of remote work impact the association workplace?” ” Contrarian marketing common sense. Five game changers for association success in 2022.

LMS 195

LMS Conference Technology Content 195