Socious

MARCH 3, 2016

Growth, engagement, and even the creation of ideas themselves is now fueled by faster processes and the closer interactions between companies and their customers, partners, and professional associations. The organization hatched the idea, grew it, and presented it all on its own timeline. This is no longer the case.

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NOVEMBER 30, 2016

Buying a car can be a frustrating process. The yes and no answers you’ll receive will only tell you basic software functions, not whether or not they’ll work for your association’s business processes. If this is not possible, make them show you a step-by-step process for completing your daily tasks. But they’re not.

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JANUARY 12, 2017

Harnessing the people who use and love your products and services and deliberately inserting them into the marketing and sales process is the holy grail of business growth. Create a repeatable process to identifying top customers and pull them into your advocacy program so you don’t have to reinvent the wheel every time you win new customers.

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OCTOBER 3, 2016

To overcome these challenges, your survey process needs to start before you even begin writing the survey questions. An effective planning process will set your survey up for success from the very beginning, helping you get the most participation and representative responses possible. It needs to kick off with comprehensive planning.

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Socious

DECEMBER 5, 2016

Vendors generally follow the same scripted process for showcasing their product, showing you the strongest features. Watching numerous demos can be taxing on the mental decision process, especially if you stack demos back to back, several days in a row. Your membership coordinator, for instance. Step #2) Get the Most from the Demo.

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NOVEMBER 1, 2016

They need a process for increasing member engagement at scale without adding headcount or spending more and more hours on it. And how do you scale that process? It’s no fault of their own, they just don’t have all the tools they need to be successful. A lot of the associations that we work with are strapped for time and resources.

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OCTOBER 20, 2016

All those future changes are usually billed, sometimes creating a long, expensive process. Whenever you take on new long-term initiatives you should put processes in place to ensure you’re not reinventing the wheel every week or month. By maintaining your own website you don’t have to wait for a third party, which saves time and money.

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NOVEMBER 10, 2016

Today’s technology and software options even allow you to do this efficiently, with automation and repeatable processes, that make the most of your sales and marketing teams.

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OCTOBER 12, 2016

Using surveys to collect information is only one part of a larger process involved in getting actionable data, however. Putting in the time to scrub your data up front will save hours on the back end, allowing you to slice and dice data more quickly, and with more agility, later in your analysis process. Tip #2) Group Responses.

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SEPTEMBER 16, 2016

This is especially important when you are serving other businesses where the sales process and customer relationships are more complex than for consumer brands. That isn’t always easy, especially since it seems like new technology and methods for improving business operations are released daily.

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DECEMBER 15, 2016

You’ll make them feel like an insider and create a stronger connection with them in the process. That not only creates a memorable impression but gives your customers sought-after information that they can share with friends and family. Expert Tip: You Can’t Have Fun If You’re Being Bullied.

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NOVEMBER 23, 2016

Every organization needs to have a regularly scheduled process in place to update all their computers so they have the latest security measures. Then you can end up with a mission-critical program that has not received updates in years. That in turn leaves you more vulnerable to cyberattacks and hackers know it.

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JANUARY 4, 2017

This article walks associations and businesses through a 5-step process to evaluate your engagement efforts so you can keep doing what works and improve on what doesn’t to get the best results. Article #1) How to Measure the Effectiveness of Your Association’s Member Engagement Tactics.

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DECEMBER 19, 2016

Once you know how extensive the work is, you’ll have a good idea of how disruptive the process will be to your members. Do you need to redo everything, or can you just update your association’s brand colors and apply them throughout the framework you already have?

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DECEMBER 14, 2016

It will help you build the momentum necessary for ongoing engagement and renewal processes. Personalization helps yield a quicker return and contributes to nurturing a deep relationship with your members.

Software 100

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Socious

DECEMBER 7, 2016

To make the process easier, focus on convenience. We all know how much we use our own cell phones and we intrinsically understand how much other people use theirs. But it’s harder to know what to include in your mobile experience.

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NOVEMBER 28, 2016

Don’t make them go through a whole process just to perform one simple action. Pro Tip: Another way to make performing tasks easier and faster is to give your attendees one-click options. Provide a single button that adds or removes sessions from each member’s agenda, for example. Change #4) Paper is Obsolete.

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Conference Software System Discount 100

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NOVEMBER 17, 2016

It will help make your research process easier and ensure you find a system that fits your association’s needs. Being aware of the changes, including communication improvements, reporting additions, and enhanced networking tools will help you put together the pieces and create a framework from which to compare systems.

Membership Management 100

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OCTOBER 5, 2016

Ask yourself questions, such as whether or not you’re including any unnecessary information or steps in your membership and benefits processes. The only way to achieve it is by making it a priority. Make a smooth member experience a priority when managing your association. That’s been one of my mantras—focus and simplicity.

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SEPTEMBER 28, 2016

Remain transparent in your decision-making process, and recognize the difference between life-threatening safety concerns and career-threatening issues. Regardless of your situation, you need to manage your own fears and doubts so they don’t become contagious. Make the best decisions you can with the information you have.

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OCTOBER 27, 2016

AMS providers regularly transfer large quantities of data (think membership database transfers) and they have systems for expediting the process with fewer errors. So take the pressure off your association staff by letting your association management software provider do the work for you.

Software 100

Software Membership Management Association Management Event Planning 100

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OCTOBER 10, 2016

Create repeatable processes that utilize everything your technology has to offer. Start by using your membership management software and online community platform to automatically collect data on your members. Then put that data to good use by triggering personalized communication and offers. Do not do everything by hand over and over again.

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DECEMBER 21, 2016

It’s how their minds are wired to process and recall information. A ‘sticky’ story is one a reader can’t get out of their brain because they’re left with a picture in their mind. Research has shown that approximately 60% of people are visual learners , meaning they respond better to printed text and imagery.

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OCTOBER 7, 2016

In it also important to note that, by giving members the freedom to craft their own answers, rather than select from a pre-defined menu of answers, you get more informative data , but it is more difficult to process to spot trends.

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