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Attracting Millennials: Are you thinking age-appropriately?

Association Adviser

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media!

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The World of Opportunities for AMCs: A YM Perspective

YourMembership

In early 2000, we were focused on state and local chapter associations, which we viewed as being underserved by the association management software (AMS) providers of the day. Some associations are losing market penetration within their industry when looking at the percentage of potential members versus the number actual members.

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The Hourglass Blog: A Lost Generation of Leadership?

The Hourglass Blog

A Lost Generation of Leadership? The interview begins with: Q: You have said that the younger generation, people under 45 or so, should be taking over in business because they are showing stronger leadership and more focus on their "true north" than their seniors. link] "baby-boom-millennial-leadership"? Late twenties?

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Association Brain Food Weekly: 3.22.19

Reid All About it

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Did you know that 23% of web accessibility related litigation and settlements since 2000 happened in the last five years? Host: Impexium.

Arlington 170
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SCD Group: Ready or not, here comes Gen Y: Is your association.

SCD Group

I love working with and nurturing Millennials. And, I love presenting and facilitating discussions about Millennials and other generations in the work force. Depending on who you talk with, they were born between 1980 and 2000 so are in their mid-teens to early 30s. Who Are They? Some call them Generation Y. communication.”

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The Young Professional – Tracking down the Future Leaders of Your Association

Association Adviser

Sixty-three percent of associations feel offering leadership development and events for the next generation of professionals is extremely important. If you’re not a millennial – loosely defined as people born between 1980 and 2000 (ages 18 to 38 years old today) – you may feel that you are unqualified to understand what motivates them.

Charlotte 121