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Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). in Alexandria, Virginia. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1). Tony Rossell. at Thursday, January 19, 2012. Email This BlogThis! Labels: Value of Membership.