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Why email success starts with a clean subscriber list
Association Success
OCTOBER 28, 2020
Way back when, before the CAN-SPAM Act of 2003 , we were able to send out emails with the voracity of water coming out of a firehose. Since 2003, additional legislation regulating how businesses manage customer data has been enacted. This is actually a good thing. Clean and Compliant. Less is Often More. Measure What Matters.
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