2003 Communications Cost Social Media 
Association Adviser
MAY 27, 2018
Our featured professional this month is Katie Butler, vice president of communications for the Independent Insurance Agents & Brokers of America (IIABA). Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. Social wasn’t in existence when I started!
Reid All About it
MARCH 13, 2020
– Crisis Communications: Coronavirus Edition. Whether you intend to cancel your event or not, the coronavirus outbreak has made one thing abundantly clear: we need to be prepared to communicate to our meeting’s stakeholders. Learn how you can communicate effectively with or without a plan currently in place. 2 CMP credits.
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Leading Learning
MAY 24, 2022
These days, most of us carry around a high-quality video camera as part of our smart phones and uploading the video we capture into a distribution network—whether that’s YouTube, Vimeo, one of the major social networks, or something entirely—is a breeze. As with video, it would be hard to underestimate the impact of social media.
Associations Now
FEBRUARY 7, 2017
The company pledged to create new communication tools for its users, but ultimately ceded the conversation to other social media outlets. “The decision to retire a long-standing feature was made only after careful consideration and was based on data and traffic.”. So what happened? Especially if it was a financial pit.
Achieve
MARCH 17, 2023
Instead of focusing your communication efforts on one platform—like email or direct mail—multichannel marketing helps you expand your reach and keep your existing supporters engaged across multiple channels. Let’s take a closer look at popular social media channels and the ideal type of content to share on them: Instagram.
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