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How to Drive High Donor Retention Rates with Text Messaging

Achieve

The answer is with a strong text messaging strategy. Building up a robust contact list is easy when you have a strong multichannel marketing strategy. Social media: Get creative with your promotional content on social media, such as sharing a video of a volunteer explaining how to opt-in by texting your keyword to your SMS short code.

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Best of the Web: February 2013

Association Adviser

9 Marketing Strategies You Must Stop Using—Now. Are you creating content for content’s sake? Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketing strategies, and focus your energy on what really works. MySpace in 2003? 14T5cIp #assnchat. Kent Lewis.

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Jeffrey Cufaude, Idea Architects: People Are Starved for Real.

Idea Architects

Beginning in 2013, I hope to change that by repurposing a portion of my work to provide even more content-rich learning experiences coupled with compelling conversation over a sustained period of time. Ill be doing so in the following new effort: Refresh Strategy Labs. Oct 2003 (1). Sep 2003 (2). Aug 2003 (1).

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Bringing Credibility to the Conversation: Katie Butler, IIABA

Association Adviser

Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. Katie manages a team of six across three functional areas: editorial/content strategy, public relations and marketing. Two work on content, two work on marketing and two work in the public relations space.

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How to Strengthen Your Association’s Value Proposition

AssociationChat

Are your governance, operations, and culture aligned to support strategy? Join Association Chat CEO and Tecker International senior consultant KiKi L’Italien as she shares the connection between community, content, and culture and how to use these elements to fortify your association’s value proposition to members. SUMMARY KEYWORDS.

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Association Brain Food Weekly: 3.13.20

Reid All About it

Join a two-hour dive into the key challenges, crisis management strategies, and solutions needed for meetings and events. Learn how to adopt a new learning strategy that aligns with today’s learners. Cutting Through The Noise: Writing On-Brand, Effective, And Accessible Content. More info/register. Host: Matrix Group.

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How to Successfully Reach Donors Across Multiple Channels

Achieve

This is where a multichannel marketing strategy can help. Before we begin, let’s go over the importance of understanding your nonprofit’s audience so you can develop a winning marketing strategy. Before we begin, let’s go over the importance of understanding your nonprofit’s audience so you can develop a winning marketing strategy.

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