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Best of the Web: February 2013

Association Adviser

B2Community : Mobile SEO in 2013: 5 Things You Need to Know goo.gl/fb/bpwFz. This technology may not be far off. One of the most difficult decisions in talking about the history of any aspect of computing, or even of technology as a whole, is to decide when it started. With Facebook in 2004? March 6-9, 2013.

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What Can Associations Learn From Corporate Content Marketers?

Associations Now

As part of its Campaign for Real Beauty, which features real women (not models) in commercials and print ads, the personal care products brand launched its “Real Beauty Sketches” in 2013. The same artist then draws another portrait of the same woman, this time based on the kinder descriptions of a stranger.

Content 40
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Need More Non-Dues Revenue?

Association Adviser

Tino Martella, Technology Association of Georgia. Tino Mantella, who has guided the Technology Association of Georgia (TAG) to a seven-fold increase in revenue and a 500-percent boost in membership since taking the helm in 2004 observed that “the more you can run like a business, the more you can impact the not-for-profit world.”

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