Membership Marketing
JULY 26, 2018
Here are some of the major changes associations have put in place in their membership marketing efforts. By 2018, word-of mouth recommendations, email marketing, and promotions to/at your association’s conferences or trade shows are affirmed as the most effective recruitment techniques.
YourMembership
JANUARY 11, 2012
And if our “community” represents a large portion of early adopters and is still using email, you may want to reconsider before you sunset your email marketing. member community. Member Engagement + Retention. ©1998–2011, YourMembership.com Inc. Some say it’s dead, not our group.
Association Adviser
OCTOBER 13, 2016
We want to learn what associations are doing differently and better, what resources are being utilized to engage members and whether communication tools are being monetized to their fullest degree. This struggle may be related to lack of measuring and recording reader engagement.
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