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Membership Wakeup Call for Associations

Association Adviser

If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012). Relevance is what drives both dues and non-dues revenue.” Carol Khoury, NYSSA.

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Alt-Weeklies May Struggle, But Don’t Count Them Out

Associations Now

The Association of Alternative Newsmedia , to the contrary, struck a strong pose earlier this week with an article explaining that, despite the reports, the industry was looking to innovate and thrive even as the ground changed beneath it. I was tired of reading the eulogies about my industry, which are far from true.

Phoenix 40
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What Smart Associations Do Differently

Association Adviser

Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. New Orleans Saints. New York Giants. They can also provide new sources of sponsorship revenue and member leads by identifying trends in attendee behavior and content interests. Best Picture*.

Texas 60