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Ad Hoc Learning – 7 Trends Pushing the Popularity of Simplified Web Video-Based Education and Learning in Associations
Association 20/20
JUNE 26, 2013
From a consumer standpoint, in 2012 Retail Touchpoints reported that consumers who viewed video were 174% more likely to purchase than viewers who did not. If video-based learning content is locked down in an LMS or only available via a live webinar, a big portion of the opportunity is lost.
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