Nimble AMS

DECEMBER 11, 2022

While not quite as large a demographic as Millennials , Gen Z is historically the most racially and ethnically diverse generation to date. To help you build your understanding of Generation Z, here are five vital facts about your members born between 1997 and 2012 : Gen Z has clear social media preferences.

Recruiting 135

Recruiting Recruitment Social Media Member Experience 135

Association Subculture

AUGUST 2, 2011

I refuse to sell Millennials short and insist that they can’t be attracted to a profession, issue or cause through any other method than WIFM. WIFM doesn’t apply to the totality of the association’s vision and mission or the member experience. innovation. (6). Principled Innovation LLC.

Leadership 100

Leadership Social Media United States Conference 100

Association Adviser

JUNE 30, 2016

Personally, association leaders have told me about newly created titles such as “VP of member value,” “director of member experience” and “chief imagineering officer.” Our research also found that “career/professional development” is now the third-most important topic to members (out of 15 choices).

Tennessee 60

Tennessee Class Georgia Certificate 60

Association Adviser

MARCH 19, 2013

As technology becomes more pervasive, don’t forget the personal side of the member experience. If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012).

New York City 60

New York City New York California Video 60

Association Adviser

MARCH 17, 2014

Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. But many of the legacy challenges remain: information overload, communication clutter, attracting and retaining younger members, maintaining their position as their industry’s No. Best Picture*. TiK ToK(Ke$ha).

Texas 60

Texas Video millennials Revenue 60