Remove 2014 Remove Communications Remove Event Planning Remove Marketing
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Social Media Roundup: Better Strategy Means Smarter Questions

Associations Now

— Shelly Alcorn, CAE (@shellyalcorn) March 10, 2014. — Incline Marketing (@InclineMktg) March 19, 2014. The professionals on the Incline Marketing blog offered up five reasons why your nonprofit organization should use Pinterest to spread its message. What Else is New? A Pin Is Worth a Thousand Words.

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iBeacon for Events

Expo Logic

Using the iBeacon technology at CES 2014 was not our first foray into this type of technology. At AEM’s ICUEE event (a 500,000 plus square foot event) we tracked floor traffic, exhibitor booth traffic, and attendee trends on the show floor. In October of 2013 we deployed a similar technology with our partner Birdzi.

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Conference & Trade Show Sponsors Want Relevance

Velvet Chainsaw

In a recent video, marketing guru Jay Baer suggests a powerful and often overlooked remedy: How Relevance Magically Creates Time Baer reminds us how complicated the world has become, especially in the last few years. What new markets are they looking to penetrate? Time poverty is everywhere ( “We’re crazy busy.