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Wednesday Buzz: Understand What Innovation Really Means

Associations Now

Yet to truly create something new, Low says associations should have three things: resources at the ready, permission to fail during the creative process, and autonomy among teams. “If — Gallup (@Gallup) April 28, 2014. Over at Cvent’s Event Planning blog, Donna Kastner considers how you can spruce up event sponsorships.

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Friday Buzz: How McDonald’s Scored Big With Its Corporate Event

Associations Now

Also: An association management pro looks to his hometown sports teams for inspiration. That inventiveness extends to its event planning. Check BizBash for more details on other tech-friendly strategies McDonald’s undertook for its event. Love Your Hometown Teams.

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