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CXPA Elevates the Customer Experience with Community

Higher Logic

There were capabilities for discussion forums and webinars, but the user experience was suboptimal and the discussions were not easy for members to use. Before researching alternative community and website design options, CXPA started an Expert Panel to increase member engagement. CXPA's top community stats.

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EdTA’s Online Community Energizes + Inspires Theatre Educators

Higher Logic

Before community, Ginny and her colleagues heard from many members that they felt alone on an island and weren’t sure where to go for help or find resources. Now that they have a community, members can navigate the website much more quickly, finding resources they need in the library or advice from members in the discussions.

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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Why is Video Marketing So Effective for Associations? Currently, 137.4K

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