Associations Now

JUNE 27, 2014

Looking to get millennial attendees to your next event? A new white paper by New York Times bestselling author Dan Schawbel offers some tips. There are 80 million millennials in the United States. In it, he offers nine tips on how to get millennials to attend your next conference or event. Make learning fun.

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Association Adviser

DECEMBER 17, 2013

“Associations also need to do a better job of reaching out to Millennials with an updated, more non-traditional membership experience,” she said. ” Stern said the associations need to do a better job of connecting with Millennials. You’ll know you’ll find a way to get it done in 2014.

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Associations Now

JUNE 6, 2014

As senior vice president of Reed Exhibitions, he’s responsible for its fastest-growing events division, ReedPop , which includes such shows as New York Comic Con and Star Wars Celebration that drew more than 600,000 fans in 2013. It doesn’t get any better than that,” he said.

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Associations Now

NOVEMBER 14, 2014

According to the list, one major meetings hub— Chicago —comes out on top, ranking far above Atlanta (10th place); Orlando (33rd place); Washington, DC (48th place); New York City and the surrounding region (98th place); and Las Vegas (115th place). — maggielmcg (@maggielmcg) November 14, 2014.

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Associations Now

AUGUST 18, 2014

A New York Times feature on the jars points out that their original popularity came out of sheer necessity—they offered a way to preserve foods long before the refrigerator was born. Boomers and gen X-ers largely gave Mason jars a pass, but the changing tastes of millennials brought them back. Not Worth Favoriting.

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Associations Now

JANUARY 13, 2014

A new book by New York Times leadership columnist Adam Bryant shares CEOs’ lessons for success. January is supposed to provide a slow on-ramp into a new year, but somehow my calendar didn’t get the message. Early 2014, for me, is overstuffed with new leadership and management challenges.

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