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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

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Association Brain Food Weekly: 6.2.17

Reid All About it

Most people, when asked, will say they want to improve their skills or increase their knowledge, but only a minority actually do something about it. LMS provider WBT Systems describes the different psychological, environmental, and technical obstacles that stand between your members and your online learning programs.

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Association Brain Food Weekly: 11.10.17

Reid All About it

Analyze emerging challenges and threats to association content strategy models. Reggie Henry, Chief Information and Engagement Officer at ASAE, said in a recent Association Success post : “…as our communities grow, the possibility of really knowing our members and responding to their needs effectively becomes more elusive.

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Association Brain Food Weekly: 7.28.17

Reid All About it

Your weekly list of free webinars and events for the association community… Every association should be figuring out how they can use Alexa and her cousins to deliver value to members. Look out, associations, higher education institutions are starting to realize they also need to be in the lifelong learning business. Host: Icimo.

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Association Brain Food Weekly: 4.14.17

Reid All About it

Your weekly list of free webinars and events for the association community… Last week, after a day of hiking in Capitol Reef National Park, I got on Facebook to share some photos and learned about the consolidation of Aptify, Abila, and YourMembership under the new Community Brands umbrella. Breakfast/lunch provided. CAE credits.

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