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7 Practices to Guide Associations Through the Unpredictable Year Ahead

Membersuite

In fact, 69% of associations have seen an increase in member engagement since the pandemic began, according the Association Economic Outlook Report , conducted in the fall of 2020 by Marketing General Inc. Travel Association’s travel forecast said we won’t see pre-COVID travel levels until 2024. That’s a good thing because the U.S.

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6 Reasons Why an Enewsletter is a Must-Have for an Association’s Communication Plan

Association Briefings

million in 2024, representing 81.2% Most are seeking to own the direct relationship with customers that email newsletters can provide, while improving first-party data strategies and growing revenue. For associations, the most effective email marketing strategy centers around an enewsletter. In 2020, over 3.6 of the U.S.

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Your Members Are Suffering From Ad Blindness. Use Branded Content to Tell Your Association’s Story

Association Briefings

It’s actually a specific type of content within an organization’s overall content marketing strategy. By 2024, it’s estimated there will be 100 million podcast listeners in the U.S. User-Generated Content As consumers battled through the “new normal” of 2020, brands were desperate to continue to connect with their audience.

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