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Association Brain Food: 4.28.23

Reid All About it

The weekly list of free educational events and resources for the association community… Credentialing programs. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Membership marketing has come a long way since I first started in associations.

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Association 4.0: 2018’s Transformation Imperative

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Upfront, this means more investment in technology and time to determine the right operational adjustments. According to HIS Technology’s “Enabling the Internet of Things” study, 30.7 wearable technology, thermostats, smart speakers, collaborative cloud-based solutions, alternative banking through Bitcoin, 3D printing, virtual reality).

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