Remove 2050 Remove Industry Remove Leadership Remove Marketing
article thumbnail

Why Climate Change Matters for Every Leader

Associations Now

Still as a person who reads the news (and who’s just lived through a month straight of 115-degree-or-more summer highs), it’s hard to ignore the potential impacts, both for associations and the industries they serve. Most CEOs are under pressure to deliver results to analysts and to the market ,” he said.

Survey 87
article thumbnail

How to Set a Vision, Fast

Associations Now

The National Asphalt Pavement Association wanted to set long-term industry goals in a short amount of time. How much was the industry as a whole contributing to carbon emissions? But Bill Rowan, NAPA senior director, communications and marketing, also found that it could serve as a revenue driver within the association as well.

How To 64
article thumbnail

Vinyl Groups Join Forces for Industrywide Sustainability Council

Associations Now

In light of a growing global population and the depletion of natural resources, the Vinyl Institute (VI) has spearheaded the creation of the Vinyl Business and Sustainability Council (VBSC) to bring the industry together in promoting and implementing best sustainability practices.