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Smithsonian Dives Deeper Into Online Learning. What Now for Associations?
Associations Now
MAY 9, 2014
For instance, the first course, “Experiencing America,” will be taught by Richard Kurin, the Smithsonian’s undersecretary for history, art, and culture. This may not only expand the association’s brand and reach, as well as potentially grow membership, but also generate additional nondues revenue.
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