Associations Now

JUNE 14, 2017

How to use the latest Facebook and Instagram features to reach and engage with millennials online. Keeping up with the latest product developments and figuring out how best to deploy them can be tricky—especially when you have to figure in how a diverse audience of millennials uses these platforms.

Social Media 53

Social Media millennials Email Marketing Recruiting 53

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

JULY 28, 2017

“Look how great, Forbes gives me a quote of the day and a FREE BANNER AD before I am able to read the article I came here to read,” said no user ever. That’s just one of many user experience fails listed by Fabricio Texeira in an article titled “ Said no user ever.” Find out how your email processes stack up to your peers.

Chicago 150

Chicago Washington DC Social Media 150

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. In another ASAE article, Brooke Wilson of Live 360 Media, a YP herself, suggests five changes to consider if you’re serious about appealing to the next generation. Cohen, I’m going to only talk about career stages and ages.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

NOVEMBER 10, 2017

I must admit I exceeded 140 characters a few times already but only to add a bit of commentary to articles I shared. Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. Hear about the dramatic evolution of online learning.

DC 150

DC Washington Tools Education 150

Reid All About it

MAY 20, 2022

That’s why I love seeing this article by Ernie Smith at Associations Now about integration platform as a service aka iPaaS. With the average email open rate—across all industries—hovering between 16-20%, it’s time to adopt new strategies and tactics to reach your audiences. Must-have technology. CAE credits. 1 CAE credit.

Arlington 41

Arlington Project DC Technology 41