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Association Brain Food: 2.23.24

Reid All About it

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Featuring Robert Putnam, author of Bowling Alone , it looks like a PSA for association membership. Learning subscriptions. I’m hoping to somehow.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Why Does Member Engagement Matter for Associations? Improving member engagement is important for many organizations—but why is it so essential for associations in particular?

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Can Associations Thrive in a Crowded Marketplace?

Socious

In general, however, associations across the board are facing competition in three main areas. Online Communities. Online communities have been springing up since before the world learned just how exciting Myspace could be. Similar to online communities, many organizations are creating membership sites.