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How to Motivate Certification Candidates

WBT Systems

The candidates for your association’s certification programs face the same challenges as CAE candidates: Finding time and money to earn the required continuing education credits. Help your certification candidates find that connection. How will this course and/or certification program help them at work?

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Association Brain Food: 1.27.23

Reid All About it

The weekly list of free educational events and resources for the association community… Member company employees. I know how frustrating it is when your association is only connected with a small percentage of employees at member companies. Association podcasts. Instructional design.

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Association Brain Food: 2.24.23

Reid All About it

After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members. Member renewals. State of the association industry. Stakeholder capitalism. No plan, no progress.

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Association Brain Food Weekly: 9.10.21

Reid All About it

Jeff De Cagna, FASAE, challenged the association community to imagine it’s December 31, 2029, look back over the past decade and ask, “What did our association do to shape a different and better future for stakeholders and successors?” Association podcast. Have you listened to the Association Strong podcast? Quick hits.

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