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Social Media and Shiny Object Syndrome

Associations Now

Resist the urge to jump head first into social media. Find out how two association marketers developed a streamlined social media strategy for their national and affiliate offices to complement and enhance their overall marketing plan.

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Benchmarking and its Application to Your Member-based Organization

YourMembership

Membership Software Association Management Software. Associations. Corporate + Social. News + Press. Management Team. January 12th, 2012 | Posted in Member Engagement + Retention , Membership Management , Social Media and Business Trends , YourMembership.com News. Chambers + EDCs.

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6 Ways To Build An Effective Digital Marketing Plan With Google Trends

CMA Solutions

A digital marketing plan that includes more social media, more internal and external links, better images and a better content that speaks directly to your audience will improve your brand’s position on SERPs. Of course, we sell expertise in various areas, ranging from websites and digital marketing to PR and association management.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Year-round, 365-day engagement through technology and social media is one of the biggest trends she has observed. InfoComm International , the audiovisual association, is one organization that does this very well, Stern said. Measuring social media. “Most associations are slow to change.