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Print is Alive and Kicking

Association Adviser

Forbes.com: Millennials: A Generation of Page-Turners, Jan. For the first time, printed member newsletters and show guides appeared in the Top 10 preferred communication channels in the Communications Benchmarking Survey. Newsletter. “Wait…print isn’t dead? Print can still be a major revenue generator for associations.

Georgia 61
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Solutions for Your Membership Conundrum

Association Adviser

Carl Good , vice president of membership, marketing and business development at the National Roofing Contractors Association (NRCA), said face-to-face interaction with an association is still highly valuable for members. “In We don’t very often give millennials the mic and ask them directly, ‘what’s important to you in life?’”