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Association Brain Food Weekly: 2.7.20

Reid All About it

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). On Sunday, I made this brothy chicken soup with hominy and poblano from the New York Times so I had something ready to go during the week. Mac Campbell, CVP, Baltimore Convention Center.

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5 Super Questions for Associations and Association Publications

SCD Group

Randy Siegel, president for local digital strategy for Newhouse’s Advance Publications: "If you just ride out a decline, that's not a path to survival. New York Times sold the building that once held its printing presses in 2007. Are you combining traditional marketing vehicles with social media platforms? Gannett Co.

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111 Intriguing Chats for 2011

ChatterBachs

It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. Other states with strong representation include California (16), New York (6), Pennsylvania (5), Florida (4), and Texas (4). Change Leader.