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Association Brain Food: 5.12.23

Reid All About it

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). Learning business. Learning business. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. State of the association industry.

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2018 eLearning Predictions: Updated Hype Curve

Forj

This is our most popular Managing eLearning post every year, and by now we know you want to see the hype curve first. As always, we try to use this blog post to speak from our experience as a learning technology partner to organizations that provide continuing education and professional development. Innovation Trigger.

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How to Continue the Conference Learning Experience

WBT Systems

They end up getting overwhelmed with new information and falling victim to the forgetting curve—which means they will forget 70 percent of what they ‘learn’ within 24 hours. In most associations, only a small percentage of members attend conferences. Why Continue the Conference Learning Experience. It doesn’t happen.

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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

An effective online learning marketing plan has three phases. First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. Expeditionary Marketing. First, escape the tyranny of served markets.

Education 155
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How to Get Your Association to Support Staff’s Professional Development

WBT Systems

Pick an association website at random and read their About page. Associations have long been leaders in the lifelong learning business—which is why it’s so shocking to see how few associations support staff’s professional development, according to these survey results from Association Media & Publishing.

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