Long Live Your Education Sessions: How To Repurpose, Reuse and Recoup Meeting Costs
Tom Morrison
SEPTEMBER 23, 2013
Many associations have printed content, some in book format, a lot in electronic format just lying around. All of the above are pieces to a new revenue model called, “Repurpose, Repackage, Reuse,” to selling knowledge to your members. That is 100 new members we did not have to recruit! They have videos sitting in a closet.
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