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Stronger by Association: Battle for Relevance: How Twitter, Harvard.
AMR Management Services
OCTOBER 2, 2012
Unfortunately, media and associations have been experiencing a similar pattern disruptive to the status quo, which has been accelerating through the last decade: trends toward digital publishing, online engagement and community-generated content. HBR’s print advertising revenues dropped 24 percent in 2009. Does anybody read HBR?
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