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Segmenting Members Leads to More Relevant Communications – and More Memberships

Association Adviser

Last year’s survey results revealed that associations are communicating with members more frequently and via more channels than at any time since we began this survey in 2011. Other outsourced communication functions include magazines, directories and social media. Why segment your member communications?

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Association Brain Food Weekly: 11.4.16

Reid All About it

I’ll be happy to feature it as long as it’s not too product-centric. Pam Townley, vice president/cyber – tech product manager, ASAE Business Services, Inc. Kelly Treadway, marketing and social media strategist, EventCurious. Now on to the list of this week’s free webinars and learning events. Tue 11/15 at 12 p.m. –

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Association Brain Food Weekly: 6.14.19

Reid All About it

I’ll be happy to feature it as long as it’s not product-centric. Host: Dallas-Fort Worth Association Executives (DFWAE). Find out how to maximize social media exposure before, during and after the event. Presenters: Sheryl Shelton, Manager, B2B Marketing & Social Media, Hilton. Wed 6/19 at 2 p.m.

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111 Intriguing Chats for 2011

ChatterBachs

As many of you know, the priority of engaging and connecting is a big one for me- a soapbox- if you will, and I don’t understand those who simply look at social media as a way to promote their agenda, products, and/or services. cagedether - Daryl Pereira; San Francisco; Web and Social Media Manager at IBM.