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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter.

Maryland 272
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Association Brain Food: 4.12.24

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TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Member recruitment. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Organizer: ASAE Suburban Maryland Network (Columbia Idea Swaps) Thu 4/18 at 9:30 a.m. Gen Z education.

Revenue 256
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Association Brain Food Weekly: 3.12.21

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The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Learn what ‘unified communications and collaboration’ means. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. 6 Things That Will Kill Your LMS And 3 Companies That Did It Right.

Nashville 370
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Association Brain Food: 4.5.24

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TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. 1 CAE credit.

Revenue 256
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Association Brain Food Weekly: 10.26.18

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A micro-networking event for young professionals in the association industry to meet with Stefanie Reeves, MA, CAE, who serves as Executive Director of the Maryland Psychological Association. But most will agree that recruitment and retention feels tougher now than ever before. Location: Washington DC. More info/register. 1 CAE credit.

DC 34