Communications Member Engagement Member Research Price 
Smooth The Path
JUNE 18, 2019
Surprised by the high price of registration and my estimated travel cost, I pressed delete. My first-year member experience lines up with many other new member’s experiences according to member research. Associations tend to have very robust renewal programs, but meager new member onboarding programs.
Smooth The Path
OCTOBER 4, 2016
Our solutions are not the exact solutions members need to solve their problem. We are boring so members tuned out long ago. Or the communication is too complex. The price we are asking for exceeds their expectations, their budget or the perceived value. Or the message doesn’t resonate. Or we spam them too much.
Expert insights. Personalized for you.
.png)
108 
Let's personalize your content