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Association Brain Food: 2.23.24

Reid All About it

The weekly list of free educational events and resources for the association community… Join or Die. Learning subscriptions. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. I’d love to see that phrase in membership marketing copy.

DC 261
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150
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Association Brain Food Weekly: 11.1.19

Reid All About it

The weekly list of free educational events and resources for the association community… Billhighway and Mariner Management just released the 2019 Chapter Benchmarking Report. The report provides benchmarking data as well as several association success stories related to that data and some strong opinions. Nisha Chittal, Vox ).