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Send the Right Message About Membership ROI

Associations Now

I like one in particular, not only for its content but also because of its promotional strategy. It’s the New York Times podcast, The Daily. Meanwhile, in the New York City market, the Times recently started a pretty slick location-based ad campaign centered on two themes: “The Truth Is Local” and “The Truth Is Worth It.”

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6 Ways To Build An Effective Digital Marketing Plan With Google Trends

CMA Solutions

Google Trends , perhaps the most overlooked SEO/content marketing/market research/competitive analysis/PR targeting tool, is one resource to help build an effective digital marketing plan. First, go to Google Trends and change review period from “Past 12 Months” to “2004-Present”, which will allow you to see long-term trends.

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Send the Right Message About Membership ROI

Associations Now

I like one in particular, not only for its content but also because of its promotional strategy. It’s the New York Times podcast, The Daily. Meanwhile, in the New York City market, the Times recently started a pretty slick location-based ad campaign centered on two themes: “The Truth Is Local” and “The Truth Is Worth It.”

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Can You Better Serve Your Tradeshow Market?

Associations Now

Earlier this week as I was catching up on the meetings and tradeshow-related reading that I missed while out on vacation over the holidays, I came across an interesting article in the Las Vegas Review-Journal. Levant told the Review-Journal that he credits the show’s success to the fact that he’s also a customer. “I

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Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

Why the coronavirus lockdown is making the internet stronger than ever (source: Technology Review) April 8, 2020 – Far from breaking it, the surge in usage the internet is seeing right now is driving a major upgrade. Right now, take New York City. So people say arbitrarily. Well, in two weeks, we’re going to be okay””.

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Daily #COVID19 Updates for Association and Events Professionals – What You Need to Know

AssociationChat

Why the coronavirus lockdown is making the internet stronger than ever (source: Technology Review) April 8, 2020 – Far from breaking it, the surge in usage the internet is seeing right now is driving a major upgrade. Right now, take New York City. So people say arbitrarily. Well, in two weeks, we’re going to be okay””.