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Association Brain Food: 1.26.24

Reid All About it

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256
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Association Brain Food: 5.12.23

Reid All About it

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200
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Association Brain Food Weekly: 7.21.17

Reid All About it

LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. 8 Biggest Mistakes Email Marketers Make and How to Avoid Them. Host: American Marketing Association. More info/register. Host: Billhighway. Thu 7/27 at 1 p.m. –

Las Vegas 231
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A Guide to Building Successful Nonprofit Membership Programs 

MemberClicks

A clear definition ensures your team can smoothly integrate the membership initiative into your nonprofit’s operations. AMS systems help organizations increase member engagement, improve recruitment and retention, and streamline their operations to save time and resources.