Reid All About it

FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. Gen Z and millennial marketing.

DC 261

DC Washington Member Engagement Innovation 261

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Aaron Wolowiec

JANUARY 12, 2016

In fact, Abila predicts certification revenue will surpass membership revenue in 2016. This is particularly true for your millennial members who will make up 75 percent of the workforce by 2020.”. So, will there be an uptick in swapping of online materials and open source documents? Transfer.). What about transfer?

Certificate 100

Certificate Revenue System millennials 100

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Reid All About it

NOVEMBER 11, 2016

Kelly Treadway, marketing and social media strategist, EventCurious. Associations have a unique opportunity to benefit from the social media and digital movement by driving member engagement through robust online communities. Getting Full Value from Media Data. Sue Pelletier (moderator), editor, MeetingsNet.

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Handbook Washington eBook DC 237

Reid All About it

NOVEMBER 10, 2017

This research will: Document which associations are developing and implementing content strategies. Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. 1 CAE credit. Location: Washington DC. More info/register.

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DC Washington Tools Education 150

Association Adviser

MAY 14, 2013

” Thanks to social media, 4G, iProducts, broadband, wireless, the cloud, Big Data, Skype and apps, we’re now more connected than ever. “Our members use smartphones for app activities, social media and, of course, texting.” Millennials respond differently. Technology cuts both ways.

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Technology Video Social Media Georgia 60