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Is ‘freemium’ part of your content strategy? How free content can build brand awareness and attract new members

Association Success

Now, it’s time to leverage “freemium” (a word derived from “free” and “premium”) content to pique a larger audience’s interest. . An eye-catching blog based on a longer study, a stylish video on a timely issue and an engaging social media campaign are all examples of freemium content that can catch the public’s attention. .

Content 107
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How to increase association revenue with event volunteers

Nimble AMS

The Community Brands Event Trends Study found 57% of association event planners predict the number of in-person events will increase over the next 12 months. To ensure your association gets an ROI on your upcoming events, it’s crucial to invest in your volunteers. Be open to new sponsorship ideas.

Revenue 78
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How to increase association revenue with event volunteers

Nimble AMS

To ensure your association gets an ROI on your upcoming events, it’s crucial to invest in your event volunteers. ? Relying solely on your staff for events puts your association at a financial disadvantage – it also adds unnecessary stress to their workload. . event sponsors. Be open to new sponsorship ideas.

Revenue 129
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A Kick-Ass Community Manager Q&A

Higher Logic

James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO). James Baumann (ACUHO): AS a director of communications, I was interested in community as an outgrowth of social media. This is an aggregate of our webinar discussion.