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Association Brain Food Weekly: 7.30.21

Reid All About it

Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. Your members primarily interact with your association using technology such as your website, LMS, AMS/CRM, and more. The countdown is on!

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Here’s a big idea: Innovation can be small

Association Success

While we were nervous they might share the newsletter with non-members, we realized they could download the PDF and share it regardless, so why not embrace this potential marketing and give our members what they want? This turned a 4-click login process into a 1-click viewing process and made our members much happier.

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AMS vs CRM: What is Best for Your Association

MemberClicks

This all-in-one solution can help you in a variety of ways to grow your association by streamlining various membership processes and giving you more oversight over your association’s revenue. Thankfully, with AMS software, you can send automated event invitations, newsletters, emails, and even community updates all through the system.

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Association Brain Food Weekly: 1.21.22

Reid All About it

5 steps to gaining member acceptance, downloads, and engagement for your association’s mobile app. (J. Associations that incorporate authentic video content in their strategy create more loyal communities, deliver year-round engagement, and drive critical non-dues revenue. 25 Ways to Take Your Newsletter to the Next Level.

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Association Brain Food: 2.3.23

Reid All About it

Newsletter Best Practices Learn the dos and don’ts when it comes to your email communication pieces, how to determine if your data needs to be cleaned and what to look out for in your bounce report, and how to use your email communications to your advantage with personalization, surveys and more. More info/register. 1 CAE credit. CAE credit.

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Association Brain Food Weekly: 3.13.20

Reid All About it

I have the ASAE Events app but I didn’t even know about the ASAE app, so I downloaded it. This is the second session in a four-part webinar series exploring marketing automation, how to avoid common missteps, and how to optimize its use to gain marketing intelligence and grow association revenue. Why didn’t I know about this?

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Creating New Member Benefits for Each Persona 

MemberClicks

Learning management software (LMS) Many of your members joined your association to learn and gain continuing education units, or CEUs. If you already have educational digital assets for your members, an LMS is the solution. Our LMS is called Classroom. Don’t forget about leveraging sponsorship opportunities to boost revenue!

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