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What Should We Make of “Pay What You Want”?
Associations Now
FEBRUARY 11, 2015
On October 10 that year, In Rainbows was offered as an online, “pay what you want” download. Not being a big fan of the band, I didn’t download the album for any price. It has positively impacted their experiences with membership, revenue, and giving. ” Will New Members Pay More Later?
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