Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Reid All About it

JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name.

Revenue 195

Revenue Video Strategy Industry 195

Higher Logic

MAY 29, 2020

Where community fits in: Deepen member relationships year-round , not just at meetings or events. Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

JUNE 17, 2016

And now, the list of webinars and other events for the association community for the week of June 20. – 10 PR Tactics to Make Your Events Stand Out from the Crowd. Learn about innovative tactics that can earn attention, spark interest, and inspire journalists from national papers and top bloggers to cover your events.

LMS 150

LMS Raleigh Content millennials 150