Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Association Adviser

SEPTEMBER 24, 2013

Ironically, while the tough economy has caused many companies to stop reimbursing employees for their association dues, it has created a job market in which employees are taking charge of their own career advancement. That’s led to membership growth in both recruitment and retention.” And that’s been a boon to associations.

Georgia 60

Georgia America Maryland Resources 60

Association Adviser

APRIL 16, 2013

As my colleague Bob Burris is fond of saying, “ It’s a different brand of ball being played out there ,” whether you’re recruiting or retaining members, selling advertising, sponsorships and exhibit space, or building out your professional education programs. Tino Martella, Technology Association of Georgia.

Revenue 60

Revenue Georgia Social Media Maryland 60