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From Relevance to REVOLUTION. It's NOW or NEVER: Go BIG, Go.

Tom Morrison

Key components associations should reengineer that will lead to incredible growth in member excitement, loyalty, and revenues are: Narrowing your focus on doing programs and services for your members they can’t do themselves, allowing you to charge “retail dues.” Chief Marketing Officer. Jacksonville Beach, FL.

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How to Be a Real Change Agent in Your Association

Tom Morrison

increase in membership, 28% increase in per member revenues and 482% increase in overall net member surplus. Chief Marketing Officer. Jacksonville Beach, FL. The problem is this means “change”, which many Boards do not like. Tom Morrison is CEO of the Metal Treating Institute. Tom Morrison. at 2:05 PM. Newer Post.

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