Las Vegas Marketing Member Experience Strategy 
.orgSource
OCTOBER 1, 2023
Customize is the marketing mantra of the hour. I urge my clients to study data to understand how to deliver the individualized service their members want. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond.
Reid All About it
JANUARY 15, 2021
The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy. Kim Moutsos, Content Marketing Institute ). Lisa Block, Velvet Chainsaw Consulting ).
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Smooth The Path
AUGUST 30, 2016
As established organizations, knowing our member’s why helps us develop and communicate our why. Poke around and most of the marketing copy you read focuses on what. The conference this year is in Las Vegas. Why is hard so we fall back on what. This guide is 102 pages. We are a community of professionals.
Reid All About it
NOVEMBER 4, 2016
Discover the strategies and approaches that will create an agreement that works for planners and suppliers. Host: Smart Meetings and Top Golf Las Vegas. Hear about digital marketing technologies and platforms your association can use to attract, engage and educate members online. More info/register.
Reid All About it
JANUARY 8, 2021
Jodi Harris, Content Marketing Institute ). See what 400 membership pros said about trends impacting their organizations, including top non-dues revenue sources, the shift to virtual events, the #1 job challenge, and COVID’s impact on member engagement. Amy Gitchell, Marketing Specialist, GrowthZone AMS. Ann Handley ).
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