Marketing Member Insights Member Research Process 
Smooth The Path
JANUARY 28, 2020
Do staff regularly conduct member research? Are listening tours, welcome calls, or member interviews on your list of to-dos? When testing new benefits, do you ask for member feedback? But member insights are hard to come by. Members are busy, and likely they will continue getting busier in the future.
Smooth The Path
SEPTEMBER 9, 2021
Our community is in the process of developing virtual conference etiquette. During online events, we can capture all of that amazing, juicy, interesting data and use it to increase the knowledge in the community. Related: Priming people for participation. A prediction for the conferences of the future.
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